

Launch Valerion into the UK with the credibility needed to compete against established home cinema and lifestyle projector brands.
We built the UK campaign around premium home cinema performance, targeting leading AV, tech and lifestyle media while supporting the wider market story around Valerion’s entry into the premium projector category.

Create measurable sales and awareness for Dekoni through creators without relying on upfront media spend.
Using Upfluence, we built a creator and ambassador campaign based around tracked affiliate links, commission-led partnerships and long-term creator relationships rather than paid one-off placements.

Support the launch of HEDD’s new D1 headphone through targeted PR, reviews and creator engagement.
We built the campaign around HEDD’s engineering credentials and driver technology, placing the product with high-value audio, tech and creator voices able to explain why the launch mattered within the audiophile market.

Support Noble’s expansion into the True Wireless category and drive awareness for the Rex5 launch.
We executed a coordinated PR campaign targeting both specialist audio and mainstream tech media. The focus was on positioning Noble’s TWS range as credible within a competitive category, while ensuring strong volume and visibility at launch.

Build a premium launch story for Final’s flagship headphone and create meaningful engagement with key UK audio media.
We hosted key media at Japan House London in a traditional Tatami setting, creating a focused listening experience before driving a wider review and awards strategy around the D8000 DC launch.

Support retail sell-through of a high-value product by improving in-store understanding and positioning.
We delivered structured training across UK retail, working directly with sales staff to build product knowledge and confidence. Alongside this, we captured detailed feedback from the shop floor to understand how the product was being received and positioned in real conversations.

Build belief in Final’s personalised audio technology, moving from hands-on media experience to Kickstarter momentum and launch visibility.
We created an experiential media campaign centred around personalised audio scanning, giving journalists first-hand access to the technology before supporting the wider launch, review and crowdfunding strategy.